E-business
processes, has become an important platform for the development of all
walks of life, screw Enterprise is certainly no exception. With the adjustment of industrial structure and deepen hardware,
fastener screws companies looking for orders from the traditional sales
model home to show sales, network marketing, print media advertising and
other diverse spread propaganda, to improve the company's reputation in
the industry. Fastener business grew bigger, the bigger and stronger. And
constantly open up sales of screw products, corporate sales growth in
net profit is all fasteners business running most decisive economic
lifeline. Enterprises
in the competition to stand out in what, in addition to attention to
product quality, improve the technological content of products, so that
other companies can not do, I can do; other companies can do, we can do
better. Screw product quality is a prerequisite, screw product promotion is to broaden the sales channels of the most essential part. With the rapid development of e-commerce, more and more business to reach the screws on the network. Sales on the network effective, tasted the sweetness of the screw
is bored in key enterprises fastener industry websites to advertise. Fastener traditional business concerns and worries Network
Economy for the traditional hardware business has opened up an
unprecedented commercial space, and to promote the profound changes
channels. In
the scientific and technological revolution the new situation and new
technologies, new communication, China has a number of hardware
companies have at the forefront of e-commerce. In the "Chinese hardware manufacturing base" Xiaolan, a growing
number of fasteners companies test the water e-commerce, e-commerce are
the beneficiaries. In
the network economy era, these hardware companies just seize deeply
traditional channels is not enough, but let them puzzled, "the perfect
combination of online and offline" is always a problem. For most hardware companies, compared with the traditional sales channels, online sales still appears to be negligible. In fact, this is also another difficult puzzles of all Chinese traditional enterprises. In
recent years, as in the area of electronic commerce, "to seize the
initiative, share a soup," some strong comprehensive strength of the old
traditional enterprise, without hesitation, have also "electric shock"
will expand sales channels to the Internet. E-commerce is a revolution. Traditional enterprise hard work, picked up the pace. Self-built e-commerce site, is a costly investment. Products
to make perfect, order distribution system in a timely manner, and to
achieve effective data tracking, mining and other work, an e-commerce
website needs to spend at least a few millions or even thousands of yuan
funds. This put a lot of money, for traditional businesses, it is no small challenge. Traditional business is difficult in the case of substantially no orders on e-commerce smashed into a thousand million. For
most businesses, the choice of fastener industry professional site,
first groping experience in the market, the accumulation of popularity,
obtaining sales, increase investment, self-built e-commerce site, after a
cautious path. However,
for long-term operating with great concentration really want the
traditional e-commerce businesses, Taobao shortcomings and defects and
can not be ignored. With the large number of brands flock to the proliferation of
Taobao, distribution of resources, a single brand to grow and speed
benefits will be reduced. Keeping with the times the pace of business in order to become the most vitality screw enterprises. Use
bold marketing tool e-commerce, enterprise sales layout adjustment
screw enterprises attach importance to the promotion of the times has
become an inevitable requirement.
